Apple TV
Oversaw adaptation of large-format artwork to advertise Apple TV television shows across billboards and bus shelters. Collaborated with vendor Andreson to develop color and bring vibrant creatives to life.
Further along in the project, worked with Media Arts Lab internal teams to allocate placement of artwork across the United States.
Company: TBWA/Media Arts Lab
Role: Art Director / Design Lead
Creative Team: Alice Yi and many others.
Product: Apple TV Out of Home