18. META QUEST 3 PAckaging
Developed the next generation of packaging design for Meta
Quest Pro and its related accessories. Executed design decisions (e.g.,
typographic, color, render assets, legal treatment) and oversaw external
vendors’ work.
Product elements included sleeve, craft box, lid liner,
quick start guide, safety and warranty guide, folio, internal accessory box, initial
release tabs, and pull tabs. Throughout the project, I collaborated with
various teams such as product visualization groups that required art direction
and feedback for each front-of-package render. I also worked with focus groups
and copywriters to ensure clarity of use. Following localization and an
iterative process with multiple rounds of proofing and corrections, the files
were distributed globally and brought across the finish line.
Company
Meta
Role
Design Lead
Creative TEAM
Richard Harrington, Mark Kuerschner
Product
Meta Quest Pro and related accessories
